KERKorea Emotional Robot Inc.KO

KER / BUSINESS MODEL

A business concept combining products and services

Business model

Lumira robot and application scene

01 / BUSINESS MODEL

Products & services

The initial focus is validating the Stage 1 product experience, followed by potential subscription services and institutional operations. Hardware and recurring services have distinct roles so customers can understand what is included.

ModelValueConsiderations
Robot productsHardware and a core interaction experienceManufacturing cost, quality, setup and after-sales support.
SubscriptionsExpanded dialogue, content and personalizationIncluded functions, usage and operating costs.
Institutional solutionsMulti-device management and site-specific operationEnvironment, permissions and support level.
Content and platformLearning, entertainment and partner integrationsContent review, rights and revenue sharing.
View detailed information +
View detailed information
Complete original figure. Click to view at full size. Metrics and schedules are planned or illustrative; original Korean labels are retained.

Hardware introduces the experience, while services support continuing content and feature improvements. Setup guidance and maintenance scope will be considered alongside the product offer. Institutional discussions will include administrative work and staff guidance as well as the number of devices.

02 / BUSINESS MODEL

Subscription direction

The subscription concept expands from basic services to advanced functions and institutional operation. Plans, pricing and usage allowances are not finalized and depend on customer value and AI and cloud operating costs.

Service design covers plan changes, cancellation, billing state, device unlinking and data deletion. The goal is to make additional costs and conditions understandable before users select a service.

View detailed information +
View detailed information
Complete original figure. Click to view at full size. Metrics and schedules are planned or illustrative; original Korean labels are retained.

Plans will be evaluated around meaningful groups of functions, with clear explanations of conversation, content and device management services. The boundary between the standard experience and optional additions should be easy to understand.

Before launch, actual usage, support needs and external AI costs will inform sustainable terms. Policies will also explain which device functions remain available and which online features become limited when a subscription ends.

03 / BUSINESS MODEL

Partnerships & distribution

KER seeks collaboration in distribution, content, integration and field pilots. Expansion should account for local language, content suitability, support and applicable product requirements.

Platforms and brands shown in the presentation include illustrative business directions. This website does not claim signed partnerships or official endorsement by those companies. Partnership proposals can be sent through the company contact channel.

Partner discussions will define setup, training and support responsibilities alongside sales. Content cooperation requires agreement on audience, language, updates and usage rights. Technical cooperation requires clear integration scope and incident responsibilities. Focused pilots will inform decisions about broader supply.

04 / BUSINESS MODEL

Development, production & operations

The organizational concept emphasizes collaboration between specialties and shared interfaces. Requirements, component changes and test results need to remain connected so design changes can be assessed for manufacturing and maintenance.

Following prototype validation, production planning addresses assembly, inspection, component availability and service parts. Suppliers, volumes and sales schedules depend on development results and demand validation.

View detailed information +
View detailed information
Complete original figure. Click to view at full size. Metrics and schedules are planned or illustrative; original Korean labels are retained.

Early fabrication will favor validation and quick revision. As the design stabilizes, parts and processes will be adapted for repeatable assembly and inspection. Alternatives for critical parts, lead times and defect handling will be reviewed to prepare for supply changes.

Repair and update experience will feed back into design. Difficult replacements and recurring questions can guide improvements to assembly and instructions, supporting quality and cost management throughout the product’s use.

LET’S TALK

Let’s talk about
life with robots.

Write an inquiry ↗
Contact ↗